The Northern BC Thematic Framework (NBCTF) is a foundational document that identifies the themes and topics for Northern BC. It guides and aligns future development of meaningful heritage interpretation and visitor experiences, based on authentic, inclusive and compelling themes and topics. The NBCTF reflects the voices, contributions, and experiences of Northern BC residents, who shared their perspective over a year through workshops, interviews, research and conversations. This framework is flexible and will be built upon, deepened and refined over time.
The NBCTF can be referred to by many different types of organizations and individuals: tourism associations, regional districts, municipalities, communities, band councils, businesses, planners, tourism operators, interpretive facilities, funders, consultants and others. NBCTA encourages the use of the NBCTF for consistency of interpretative themes and messaging across the Northern BC region.
The Great Northern Circle Route Signage Master Plan (GNCR) provides the design, which was guided by the Northern BC Thematic Framework, for the sign system, signage standards, design drawings and specifications, and an implementation plan for Northern BC. The GNCR establishes a comprehensive wayfinding system to direct visitors around Northern BC using gateways, directional, trailblazing, identification signage as well as interpretative signage and aims to promote destinations on spurs and loops off the main path, encouraging visitors to explore and spend more time in the area.
The family of sign types in the GNCR are devised to identify destinations and promote visitation within the region. Meant to augment and work with other systems — from MoTI or a community — the sign family provides a means of communicating information not otherwise available on the major corridors of the GNCR. This signage plan can be referred to by regional districts, communities, visitor attractions, trail designers, designers, interpretation specialists, and fabricators as they develop or update signage.
To learn more about the Northern BC Thematic Framework and Great Northern Circle Route Signage Master Plan please contact, Martina Bancroft, Tourism Development Coordinator
Our summit will bring together industry experts, travel enthusiasts, and local businesses to discuss the latest trends, strategies, and opportunities in Northern BC's tourism sector.
Expect engaging discussions, insightful keynote speakers, and interactive workshops that will equip you with valuable knowledge and insights. Connect with like-minded individuals, forge new partnerships, and gain inspiration to take the tourism sector to the next level in the region.
