Northern BC Tourism provides in region support for Destination BC's Co-operative Marketing Partnerships Program, an application-based program that funds community and sector driven marketing initiatives. This 'open pool' of funding is available to qualified applicants on a competitive basis with two intake deadlines scheduled annually.

As a Regional Destination Marketing Organization we also have access to Destination BC's 'reserved pool' of funding. Working with community and business partners, we design large-scale consumer campaigns and content generation projects to promote our region, and publish the annual Northern BC Travel Guide.

Banner image: Hudson Bay Mountain, Smithers (Destination BC / Grant Harder)